Herbalife International is company that was launched in 1980 and it sells health products, especially weight loss products through network marketing. The company headquarters are located in the city of Los Angeles in California. They have more than three thousand five hundred employees working for them worldwide. Now they have spread their business in sixty three countries through a network of 1.4 million distributors working independently.
Herbalife offer products mainly under than three categories weight management, targeted nutrition and outer nutrition. Herbalife's weight management products are most popular. They include ShapeWorks Programs and Products, Protein Snacks, Enhancers for Energy Support, Enhancers for Appetite Support and Enhancers for Digestive Support. Targeted nutrition products include Heart Health, Digestive Health, Stress Management, Immune Solutions, Energy and Fitness, Women's Solutions, Men's Solutions, Children's Health and Healthy Aging. Whereas, outer nutrition products include Skin Essentials, Skin Revitalizers, Anti-Aging, Body Essentials, Hair Essentials and Fragrances.
The manufacturers claim that Herbalife's innovational merchandise have been developed by scientists, doctors and nutritionists with the aim of imparting highest levels of overall growth for the consumers. And while Herbalife's nature-inspired products are formulated to impart an entire lifespan of good health for all members of the family. Moreover, owing to the widespread network of Herbalife merchandisers these products are easily available. Herbalife has not just made people healthy; it has also been successful in making many people financially stable though their approachable business strategies.
The founder of Herbalife is Mark Hughes. He started his business by selling the initail products by moving around in his car. He used to keep the products in the trunk of his car. Within two years the sales rocketed to $2 million in sales. That is when Mark Hues first opened a branch office outside America in Canada. In 1986 they became a household name with their campaign 'lose weight now ask me how'. In 1996 Herbalife sales crossed the mark of $1 billion in annual sales. The company suffered a setback in 1994 when its founder passed away at the age of 44 due to accidental overdose of prescribed sleeping pills and alcohol. The company kept flourishing even after his death. In 1994 Herbalife started a charitable organization by the name of Herbalife Family Foundation. This organization has donated more than $6.5 million to children's causes worldwide.
Owed to the over emphasis that is laid on maintaining optimum health, the Herbalife products still continue to be the the flavor worldwide.